User count matters for any mobile app. The bigger user base it has, the better the chances of going viral online. Simply getting it developed from a reputed mobile app development company is not enough; you need to acquire more users to stay in the business. But this is tricky for most mobile app startups and a majority of them often fail. Unless you have a smart and solid user acquisition strategy, your dreams of getting success are just a bubble that could burst anytime. Let’s guide you how to acquire more users for your app using the best practices: 1. Put Video ADs to Work The written-form of content is boring at times. If you are marketing your mobile app in an old traditional way with just plain blogs and articles, you might not get their attention. But what if you choose videos as a medium to promote your app? You will love to see the end results with terrific click-through rates. This gives you a compelling reason to start investing in mobile videos ads. You will su